Fashion ‘mompreneur’ to share story in virtual session

Provided PhotographNicole Davis, a Buffalo native, began her jewelry design business from her kitchen table. She wil share her story Oct. 21 in a virtual presentation organized by Genesee Community College’s fashion program.

BATAVIA – Eleven years ago, Nicole Davis, CEO, designer and a Buffalo native, created Franci Jewelry from her kitchen table. Since then, her extensive collections have been featured at prominent fashion weeks around the world including New York, Los Angeles and Paris, worn by celebrity clientele and also published in several national and international magazines, including Vogue Italia.

Davis, a self-proclaimed “mompreneur,” will share her story Oct. 21 virtually through Genesee Community College’s new “Fashion Episodes.” The session is scheduled for 11:30 a.m. on the Zoom video conferencing platform.

Davis is expected to describe the growth of her business, the importance of understanding one’s target markets and making intentional, appropriate business decisions that match that target market.

“Fashion Episodes” replaces the former “Fashion Business Speaker Series” that brought fashion professionals to campus for in-person presentations. COVID-19 restrictions on attendance and other protocols, were factors in the fashion program seeking other ways to continue sharing stories.

“This fresh new approach broaden the initiative’s scope and flexibility to reach students not only during this pandemic, but throughout all of GCC’s varies learning modalities,” said Beth M. Miller.

Those modalities include remote learning, classroom learning, and HyFlex, or hyper-flexibile that allows students to decide whether to participate in person, live online or via recorded session for each session of the class.

“Fashion Episode 20:1” will be the first virtual presentation made available by the Fashion Program.

“We continually seek new and innovative methods for our faculty, staff, and students to engage in and provide insightful virtual programming during these unprecedented times,” said Just M. Johnston, GCC’s vice president of development and external affairs.

GCC’s Fashion Program, which started more than 40 years ago, offers an associate’s degree in fashion business-merchandising, and transfer opportunities to complete bachelor’s degrees in fashion merchandising, visual merchandising, marketing or management, and fashion design.


To watch Fashion Episode 20:1 Franci Jewelry with Nicole Davis, visit at 11:30 a.m. Oct. 21.

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